Affiliate News

The latest affiliate news for the gambling industry

GiG to offer free coronavirus searches for online operators

SBC News GiG to offer free coronavirus searches for online operators

Gaming Innovation Group (GiG) has cracked down on affiliates exploiting the ongoing COVID-19 pandemic by adding coronavirus keywords to its proprietary affiliate monitoring and compliance software, GiG Comply. Operators will benefit from free searches which will flag up whether their brand is being promoted inappropriately by affiliates. James King, Director of Sales, commented: “We don’t believe anyone should be profiteering …

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Blexr promotes Ian Hills to Malta General Manager

SBC News Blexr promotes Ian Hills to Malta General Manager

Industry publisher and lead generation network Blexr has confirmed the promotion of Financial Controller Ian Hills to the leadership position of Malta General Manager. A former Mr Green executive, Hills joined the Malta-based publisher in December 2018 heading up Blexr’s financial and commercial units. In his new remit as General Manager, Hills will be tasked with leading the firm’s Malta …

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Costa Media targets Portuguese top spot following fresh investment

SBC News Costa Media targets Portuguese top spot following fresh investment

Portuguese industry publisher, Costa Media confirms that it has secured a €550,000 equity investment round, funding the next phase of expansion for its affiliate network. The funding round was led by igaming investors Growth Box Ventures (GBV) and Dreamworx, backing Costa Media’s ambitions to become the industry’s leading Portuguese and Spanish language publisher. Founded in 2019 by enterprise team of …

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Raketech boosts global network with Lead Republik acquisition

SBC News Raketech boosts global network with Lead Republik acquisition

Online affiliate and content marketing provider Raketech has strengthened its global expansion strategy after confirming the full acquisition of iGaming affiliate network Lead Republik. While Lead Republik is registered in Malta, the acquisition will allow Raketech to access customers from Canada, Germany and New Zealand. Oskar Mühlbach, CEO of Raketech stated: “This acquisition is ticking a lot of strategic boxes, …

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Better Collective nominates Todd Dunlap to join board

SBC News Better Collective nominates Todd Dunlap to join board

Stockholm-listed Better Collective has given its backing for Todd Dunlap to be elected to the board, as the company seeks to grow its US portfolio. The committee hopes to draw upon Dunlap’s experience in the affiliate industry, with specific emphasis placed upon Dunlap’s expertise in the US market. Dunlap has also gained experience in the travel industry, with Better Collective …

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Catena ends CFO hunt appointing Peter Messner as financial lead

SBC News Catena ends CFO hunt appointing Peter Messner as financial lead

Stockholm-listed industry affiliate marketing network Catena Media Plc has confirmed the appointment of Peter Messner as new Group Chief Financial Officer (CFO). Messner will begin his CFO tenure on 1 April 2020, taking over the duties and responsibilities currently held by Erik Edeen as Catena Media’s interim financial lead. A seasoned CFO for digital enterprises, Messner joins Catena’s executive team …

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Paul Torzel – Countering the threat of Ad-Hijacking

SBC News Paul Torzel - Countering the threat of Ad-Hijacking

Player acquisition expert Paul Torzel, founder of RTSportsMedia deep dives SBC audiences into the growing threat of Ad-Hijackers targeting the industry’s online marketing campaigns. As bookmakers and affiliates increase their online advertising coverage, Torzel recommends that due-diligence will be needed across all stages of a campaign’s lifecycle. _______________________ Gambling advertisements are huge, and it is rare you can search for …

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Minute Media secures $40m venture backing to accelerate global appeal

SBC News Minute Media secures $40m venture backing to accelerate global appeal

Minute Media has has raised a further $40 million in venture capital to help accelerate the digital sports publisher’s next stage of global growth and further product launches. Closing its latest funding round led by London-based VC fund Dawn Capital, Minute Media raises its total enterprise funding to date to $160 million. A transformative 2019 saw Minute Media aggressively expand …

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Better Collective secures esports vision by acquiring HLTV.org for €35m

SBC News Better Collective secures esports vision by acquiring HLTV.org for €35m

Stockholm-listed Better Collective A/S has moved to further diversify its publishing network by confirming the outright acquisition of esports player community HLTV.org for €35 million. Updating investors, Better Collective governance stated that the acquisition will establish the company as a leading digital publisher within the burgeoning global esports scene. Operating since 2002, Denmark based HLTV.org is recognised as the leading …

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