Affiliate News

Mansion partners with Rightlander compliance for changing affiliate landscape

Gibraltar-based online gambling operator Mansion Group has confirmed that it will utilise Rightlander marketing compliance tools, enhancing its player acquisition programme capabilities. The partnership will see Rightlander technologies ‘scans affiliate websites, monitoring all activity which mentions or links to the Mansion brands, whilst also searching for certain events and conditions defined by the operator.’ Confirming the partnership Ali Hawa, Head of …

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Global Gaming launches affiliate programme

Global Gaming has unveiled its highly-anticipated new affiliate programme, Global Gaming Affiliates. The newly-launched program allows affiliates across Europe to work in conjunction with Global Gaming to promote its products, including flagship brand Ninja Casino, which offers one of the fastest and most hassle-free online casino experiences in the world. Using the MyAffiliates tracking software, the new site aims to …

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Onefootball poised for exciting 2018/19 season after bumper World Cup

Onefootball

Global football media platform Onefootball has reported unprecedented user activity over the World Cup, creating multiple records for content consumption and engagement. During the group stages alone, 15.5 million predictions were made via Onefootball’s match-prediction feature, and interactions increased once the knockout stages started. For the whole tournament a total of 26 million predictions were recognised. Content stats were similarly …

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Rightlander elevates reach with global expansion

InBet - Copyright: s4svisuals / 123RF Stock Photo

Affiliate compliance tool for the iGaming industry, Rightlander has announced the expansion of its scanning capabilities to 35 new territories. Until recently, Rightlander’s main focus was on the UK market where affiliate compliance has become the responsibility of operators to police. The scanning tool visits affiliate sites from within the UK and looks for specific words, phrases, T&Cs, images and …

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Gambling.com welcomes Matti Metsola as first Head of Legal

Copyright: pixelsaway / 123RF Stock Photo

Digital marketing service providers Gambling.com Group has announced the strengthening of its team, through the appointment of Matti Metsola for the newly created role of Head of Legal. Metsola, who joins the teams from Gaming Innovation Group (GiG) where he held position of GiG’s first General Counsel, commented: “The affiliate sector is among the most dynamic parts of the online …

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Altrincham unveil ‘FootyAccumulators.com Stand’ after deal

Non-league Altrincham FC has renamed its main stand the FootyAccumulators.com Stand in time for the new season, after striking a sponsorship deal with Manchester-based CheckdMedia. The deal will include regular collaborations and access to exclusive content, as Altrincham look to continue their recent success following promotion back into the National League. Altrincham Director Lawrence Looney, who was a key player in …

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Catena builds FX muscle acquiring LeapRate.com

Stockholm-listed industry affiliate marketing network Catena Media Plc continues to diversify its services portfolio, confirming that it has acquired forex FX trading publisher LeapRate.com. Updating the market, Catena governance details that the agreed deal will see the company pay an initial US $4 million ($2m cash + 2m share issue) transaction for LeapRate’s entire FX publisher portfolio. Furthermore, Catena governance …

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Ronaldo and Messi top Goal list despite early World Cup exits

InCrowd

Data from global football publisher Goal proves that despite early exists, Ronaldo and Messi were still the stars of the 2018 World Cup, with Neymar close behind. Over the course of the World Cup, more than 159 million fans engaged with Goal through a combination of its websites, mobile apps and social accounts, 111 million of which came through its 38 …

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Lottoland expands affiliate scope with Income Access deal

Lottoland, the online lottery brand allowing players to wager on a range of international jackpots, has expanded its partnership with Income Access, Paysafe’s marketing technology and services provider. To support Lottoland’s recent expansion into Canada and growth in new markets as well as its relaunch in existing markets, the brand’s Income Access-powered affiliate programme will now also be managed by …

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Ringier Sportal to buy top Romanian online sports portal

Ringier - Copyright: gustavofrazao / 123RF Stock Photo

Ringier Sportal SRL has struck a deal with Intact Media Group to purchase its leading Romanian sports magazine Gazeta Sporturilor, including the publication’s print edition and website GSP.ro. Ringier Sportal SRL, a joint venture between Ringier Romania SRL and Bulgaria’s Sportal Media Group, believes the transaction will turn Ringier Romania into the country’s digital media leader. It is expected to …

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