Isle of Man based company Microgaming has been running a network wide promotion throughout January on its game Mermaids Millions Multi-player. This has included a €5,000 (£3,794) cash giveaway which is available to participating Microgaming and Quickfire operators on the Multi-player network. Running over three weeks, the promotion in total will have given away 100 prizes of €50 (£37) by the end of …

The Game Developers Conference fourth annual State of the Industry Survey, has shown that 88% of developers believe esports to be a long-term sustainable business. It also showed that 75% believe the same for Virtual and Augmented Reality (VR/AR).  The results of the survey are formulated by generated by feedback of over 2,000 game developers. It showed that 16% of developers are …

Ahead of ICE Totally Gaming we spoke to Aiste Garneviciene of Betgames.TV to hear her views on how she prepares for ICE, how it’s just like Christmas and what Betgames.TV has planned for the event. Aiste Garneviciene is COO at BetgamesTV, a developer and supplier of innovative and interactive gaming products for betting operators based in Lithuania. BetgamesTV will be present …

Fantasy football expert Sportego has announced that Birmingham City FC is the latest club to agree a partnership with the marketing and gaming development company. The partnership has seen Sportego create a dedicated matchday fantasy football service for the Championship club. Features include match based polls and quizzes, and result, score and goalscorer predictors in addition to the main fantasy game. …

Gibraltar based bookmaker BetVictor has announced that it has hired five new senior members of staff, and made an internal promotion, following a period of sustained growth for the firm. CEO Andreas Meinrad said of the news: “We are delighted with the quality of our new appointments. They bring with them the necessary skills and abilities identified last year as being fundamental to …

With the outspoken and divisive Donald Trump still leading the Republican candidacy polls ahead of the US Primaries in February, many are taking a keener interest than they ordinarily would in this year’s race for the White House. Despite his lead in the polls, many are refusing to believe Trump will actually become president and betting exchange Matchbook has already …

Mark Cuban has invested in daily fantasy sports start-up Fantasy Labs inc. The company was founded in 2015 by Peter Jennings and Jonathan Bales. They are both professional DFS players and DraftKings analysts. Jennings was the winner of DraftKings first $1 million (£703,000) tournament, whilst Bales has won hundreds of thousands in DFS winnings. Bales said of Cuban’s investment: “Mr. Cuban’s …

Mobile esports company Skillz has announced the launch of the first ever cross­-platform multiplayer system for mobile games. This will ensure that players on Android and iOS systems are able to compete against one another in the 150,000 daily competitions currently available on Skillz. Games include Strike! Real Money Bowling, Mini Golf Stars and plenty more. At the time of …

Consolidation was the buzzword of 2015 in the gambling industry, and many industry figures are expecting more of the same this year. Four companies though are aiming to make collaboration the buzzword of this year’s ICE. Four innovative young companies have banded together to exhibit at ICE Totally Gaming 2016: allPay, BlockEx, Gamevy and W2 Global Data. Each of these are entirely …

ICE Totally Gaming is considered by many to be the iGaming industry event of the year, and Nicholas Hill of EveryMatrix couldn’t agree more. Nicholas Hill is Sales and Marketing Director at EveryMatrix, an iGaming software provider which is taking charge of stand N6-310 at ICE. Here he discusses what the firm will be doing at this year’s show and how he …