Michael Lawson

SBTech widens US scope with New Jersey and Mississippi launches

Managed Services

SBTech has partnered with Churchill Downs, Golden Nugget and Resorts Casino to commence its retail operations in New Jersey and Mississippi. The industry technology provider’s sportsbook is now live in New Jersey with Golden Nugget as well as Resorts Casino. In Mississippi, it is live with Churchill Downs brand BetAmerica at Harlow’s Casino Resort & Spa in Greenville, and at …

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SPFL agrees international media rights deal with Swiss agency

The Scottish Professional Football League (SPFL) has moved swiftly to secure an international media rights agreement with media and marketing agency Infront, following the recent termination of the league’s agreement with MP & Silva. Based in Switzerland, Infront will look to establish new agreements with overseas broadcasters that will allow matches from the Ladbrokes Premiership, Ladbrokes Championship, Ladbrokes League One …

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GiG Comply to ensure Mr Green receives traffic “in a compliant and green way”

Mr Green CEO Jesper Kärrbrink hopes the firm’s partnership with the newly-launched GiG Comply can ensure that traffic coming to the brand does so “in a compliant and green way”. Gaming Innovation Group (GiG) launched B2B marketing compliance technology GiG Comply with the aim of responding to operators’ needs to further strengthen control over third-party advertising and brand protection. GiG …

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Betway strengthens German presence with Hannover 96 deal

Online bookmaker Betway has signed a three-year deal to become the official betting partner of German top-tier football club Hannover 96. The sponsorship announcement follows on from the high-profile bookie striking a similar deal with fellow Bundesliga club Fortuna Düsseldorf earlier this week, marking a significant strengthening of the firm’s presence in the German market. Betway has been the principal sponsor of …

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Winning Post: Regulatory enforcement – real punishment for a virtual breach

As has been well reported, Ladbrokes (GVC) will have to cease trading for a day on 3 September as punishment meted out by the Belgian Gaming Commission for continuing to offer Virtuals product against (disputed) regulatory changes – a product it once held a national monopoly over. Ladbrokes’ Belgium business represents c. 1% of GVC’s group revenue. If 3 September …

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BetVictor unveils new Guaranteed Bet market on UK & Irish races

Grosvenor Sport

Gibraltar-headquartered bookmaker BetVictor has announced plans to give all customers the opportunity to win up to £500 on every UK & Ireland horse race – irrespective of the grade. As of today, when placing a single bet as normal, customers will be presented with the option of selecting Guaranteed Bet, a new market which will give customers the chance to …

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Relax Gaming launches pioneering Silver Bullet program

Casino games and platform supplier Relax Gaming has announced the launch of its new generation Silver Bullet partner program. A new industry alternative for content delivery, the solution is an open casino platform created with agile, quality-driven and powerful online casino performance in mind. The program will work closely with partners as part of the extended Relax family, and is …

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Cherry Q2 “characterised by expansion and investment”

Scandinavian affiliate group Cherry AB has described its Q2 2018 period as being “characterised by expansion and investment”. The statement, made by Cherry’s Acting President and CEO Gunnar Lind, came as the Stockholm-listed online gambling group recorded a revenue increase of 41% (SEK 753 million, up from SEK 536 million), an EBITDA increase of 78% (SEK 165 million, up from …

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BETR readies itself for start of new football season

Following the successful launch of BETR’s platform for the World Cup, the firm has now delivered markets and odds for the start of the major football leagues, including the English Premier League, kicking off this weekend.   BETR apps, available for Android and web with an IOS application pending, have been updated, with better functionality and a more user-friendly experience, especially for …

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1xBet strikes sponsorship deal with PL new boys Cardiff

1xBet has been named as a ‘Global Betting Partner’ of newly-promoted Cardiff City for the 2018-19 and 2019-20 seasons. Bluebirds supporters worldwide can expect a ‘fun partnership, with great odds, unique competitions and prizes being announced in due course’. It is hoped that the partnership will help the European operator expand its reach and scope across Europe, Africa, the Middle East, North …

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