Michael Lawson

Raketech Q4 bolstered by double platform launch

Raketech has recorded sizeable, across-the-board revenue growth for Q4 2018, bolstered by the launch of flagship Finnish sports betting product urheiluveikkaus.com and the esports community-targeting esportsguide.com. The affiliate network oversaw a revenue increase of 65.6% (to €7.6 million), an organic growth rise of 50.2% and an EBITDA increase of 122.1% (to €4.5 million). The full-year results, released in tandem with …

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‘Irresponsible’ OddsMonkey ad banned by ASA

The Advertising Standards Authority (ASA) has came down on an advert from sports betting affiliate OddsMonkey, concluding that it was “irresponsible and therefore breached the Code”. The ad in question, posted on the homepage of www.oddsmonkey.com in November of last year, stated: “Make Money Online with OddsMonkey. OddsMonkey makes it simple for you to earn a tax-free second income”. Further …

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Operators ‘must use all tools available’ to prevent ads appealing to kids

New guidelines published by the Advertising Standards Authority (ASA) have urged gambling operators to use “all the tools available to them on a social network platform” to prevent their ads from targeting children. Published with the aim of protecting children from online gambling, the 17-page report insisted that this includes both ad targeting facilities provided directly by the platform, and …

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New CheckdMedia appointment will play “vital role in growth”

CheckdMedia’s new Head of Commercial Harry Bowden will “play a vital role in the strategy and growth” of the firm, according to CEO Jamie Knowlson. Formerly of Oddschecker, he will report to co-founder and Marketing Director Lee Struggles. Bowden boasts an extensive list of industry experience, with a stint at Sky Bet preceding his seven years at Oddschecker. On accepting the …

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George Swift to host first-of-its-kind ‘Elevate and Thrive’ Business Coaching Workshop at AI Bootcamp

Celebrated business coach George Swift will host an exclusive ‘Elevate and Thrive’ Affiliate Business Coaching Workshop at March’s AffiliateINSIDER Bootcamp, an event running in tandem with SBC Betting on Football 2019. Held at Under the Bridge in Chelsea, the two-day event on 21-22 March has been designed to help igaming affiliates growth hack and gain expert digital knowledge for driving …

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Toby Bentall to take up CEO role at rebranded Oddschecker Global Media

Oddschecker Managing Director Toby Bentall will take up the role of CEO at the newly rebranded Oddschecker Global Media. The rebrand comes as Oddschecker merges with iBus Media, majority owned by Stars Group, to create a ‘new superpower affiliate business’, PokerTube has reported. The merger is a result of Stars Group’s acquisition of Sky Bet, with the Toronto TSX-listed firm …

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Rightlander “will significantly improve our affiliate compliance”, says Argyll director

Online operator Argyll Entertainment insists that its latest agreement with compliance tool Rightlander will significantly improve “affiliate compliance processes and procedures”. Argyll, which operates the RedZone, SportNation and GiveMeBet brands, will now use Rightlander’s advanced solutions in an attempt take its compliance procedures to the next level.   Rightlander will scan Argyll Entertainment affiliate websites, monitoring all activity which mentions …

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Twin aims for “unmatched casino experience” after CRM deal

Sisal - Copyright: anyaberkut / 123RF Stock Photo

Online casino operator Twin is aiming to fulfil its mission “of providing an unmatched casino experience” after deploying the innovative Fast Track CRM solution. Marcin Jablonski, Twin’s Chief Brand Officer, expanded: “We share Fast Track’s vision of how easy CRM should be and believe this partnership will allow our CRM team to fulfil their mission of providing an unmatched casino …

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All-In Diversity Project and AffiliateINSIDER land partnership

The All-In Diversity Project (AIDP) has announced a strategic partnership with AffiliateINSIDER, with AIDP Co-founder Kelly Kehn expressing that affiliates “have a big part to play” in terms of “creating a positive image for the industry”.   Moving into its third year, the AIDP aims to extending reach globally to new sectors of the industry as well as new geographical …

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No-deal Brexit “could have huge ramifications” for racing

BetBright - Copyright: gabe123 / 123RF Stock Photo

A no-deal Brexit “could have huge ramifications for Irish and UK horse racing,” according to Irishracing.com Editor Vincent Finegan. Speaking to AffiliateINSIDER yesterday, Finegan stressed that the “movement of horses from one country to the other will virtually stop” in the event of no deal.   “The success of major racing festivals such as Cheltenham, Royal Ascot and the Aintree …

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