Robert Andersson (pictured) is the CEO for Acroud, a leading company for iGaming lead generation. He spoke to SBC about how its poker heritage sets it apart from other affiliates, as well as putting more focus on sports betting, opportunities afoot in the US and how operators must move away from the ‘easy’ bonus led approach. SBC: Can you just …
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Inside Edge: The case for the defence in the Premier League
There’s been little reaction from sportsbooks to a near 50% rise in goals by defenders in the Premier League, notes Nick Haynes from Form Labs – a division of Bettorlogic – in his Friday round-up of the weekend’s sporting activity. We’re already into the fifth week of the season and so much has happened already. Shock results by big scorelines …
Read More »Soft2Bet launches MGA-licensed casino brand Cadabrus
Soft2Bet has launched its MGA-licensed operator brand Cadabrus, where players are welcomed by a rabbit with a love for magic tricks (click here or watch the video above). Cadabrus is the latest addition to Soft2Bet’s portfolio of more than 20 operator brands and follows on from the hugely successful launch of its first gamified online casino, jungle-themed Wazamba. As well …
Read More »New Zealand bound: Leadstar takes My Betting Sites down under
iGaming affiliate Leadstar Media has taken more expansion steps by entering the New Zealand market, with Australia soon to follow. In November 2019, the Stockholm-based affiliate launched MyBettingsites.com which has already gone on to become one of the most important sites in the Leadstar portfolio. My Betting Sites started with sports betting content and bookmaker reviews for users in the …
Read More »Lockdown 2.0 – are you prepared if we lose live sports again?
Uncertain times remain as we enter the final quarter of 2020, and the sports betting industry is fully aware that further lockdowns could follow as the number of COVID-19 cases start to climb sharply. We asked four key industry stakeholders about the lessons learned from lockdown earlier this year and how operators should prepare themselves in the event of future …
Read More »Campeón Gaming Partners: The story behind the success
It hasn’t been plain sailing for iGaming affiliates of late, yet Campeón Gaming Partners (CGP) has bucked the trend by recording growth in customer registration of 258.6% from the first half of 2018 to now, and passing €5 million in commission paid to affiliates across the same period. In conversation with SBC News, the company’s affiliates and partnerships manager Andreza …
Read More »Virtual sports is not like slots, says Golden Race CEO
“Virtual sports is not like a slot game. You can’t just integrate it and let it go. You have to adapt, change according to what the market needs and work on a daily basis.” That was an appeal by Golden Race CEO Martin Wachter to delegates at the SBC Digital Summit Africa, where he joined a panel on ‘Enhancing the …
Read More »Inside Edge: The results that rescued the bookies
Nick Haynes from Form Labs continues his Friday round-up of the weekend’s sporting activity. The Nations League and French Open top the bill this time, but not before he looks back on results that rescued the bookies a week ago. Goals have been coming thick and fast at the beginning of this campaign, and even with the relaxation of the …
Read More »Thinking Glocal: Digitain on the regional factors beyond the regulation
Digitain has set about providing the ‘world’s sportsbook’ to operators in Europe, America, Africa and Asia, regardless of the size or relative maturity of the regional markets. It is perhaps best known for its work in ‘developing’ markets, where the challenges are quite different to years gone by. Feliciana Cannillo, Deputy CEO at Digitain, explains why times of porting – …
Read More »Better Collective Spotlight: Staying on top of the tech game through QA mindset change
For the latest Better Collective Spotlight on SBC News, we delve into the quality assurance (QA) work behind the scenes at Better Collective, helping popular platforms such as bettingexpert.com to work as efficiently as possible. Toms Jurjaks, Head of QA at Better Collective (pictured), explains more about how the company’s products benefit from these processes, why it’s so important in …
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