Luke Massey

Sponsorship Spotlight – Playing a part in the Newcastle story

Football Index - Copyright: dizanna / 123RF Stock Photo

Last month, independent sports marketing agency SportQuake played a major role in the activation of FUN88’s new three-year shirt sponsorship deal with Newcastle United. We caught up with SportQuake CEO Matt House to find out how dependent this deal was on the Magpies’ promotion to the top flight and how the company’s marketing strategies are different in the UK, when …

Read More »

Sky Betting and Gaming Academy nears 5,000 applications

Academy

Since launching its Graduate Academy last year, Sky Betting and Gaming has considered 4,788 applications from candidates across key digital hubs in the UK, including Manchester, Liverpool, Birmingham and Nottingham. Following three weeks of assessment, 32 offers have been made for the 2017 Yorkshire-based scheme, for roles spanning finance, technology, operations and commercial. This year has also seen a 4% rise …

Read More »

Lieutenant Governor gains lottery business insight from Annexio

Annexio - Isle of Man

Annexio used a visit from Sir Richard Gozney to underline the potential for the eGaming sector and its associated services in the Isle of Man. Gozney, appointed the Isle of Man’s 30th Lieutenant Governor in December 2015, was given an insight into the island’s eGaming industry during a recent tour of Annexio’s Lord Street offices. Accompanied by his private secretary …

Read More »

Standing out from the crowd: LeoVegas delivers SEO advice to affiliate partners

LeoVegas

LeoVegas has encouraged its affiliate partners to stand out from the crowd by connecting better with long-tail keywords, improving load times and making regular checks on website rank. As part of its Affiliate Academy, launched in December of last year, the Swedish-based gaming operator promoted the value of long-tail keywords to establish better communication between a website or blog and …

Read More »

Unibet & bet365 lead the way for top match tips on bettingexpert

Unibet - Copyright: katatonia / 123RF Stock Photo

Unibet and bet365 shared top billing for May’s biggest match on bettingexpert, with both bookmakers accounting for 10.29% of the tips on last month’s Madrid derby at the Bernabeu. The pair made up the top two for each of the top five matches on bettingexpert, which also included both matches between Monaco and Juventus, San Antonio Spurs vs Houston Rockets …

Read More »

Legendary goalkeeper David James stars in SBC Penalty Shoot Out

David James - SBC Penalty Shootout

Former England international goalkeeper David James faced down industry sharpshooters in the SBC Penalty Shootout at Stamford Bridge, the home of SBC Events’ annual Betting on Football Conference. James, who sits second in the list of goalkeepers for most Premier League clean sheets with 169 in 572 matches, faced strikes from industry representatives in a penalty shootout competition which was ultimately …

Read More »