Emerging as a new online casino comes with a variety of challenges, not least of which is competing in a space filled with operators that have a headstart when it comes striving to stand out. Thomas Jones, founder of new online casino brand PlayUK.com, spoke to SBC about some of the challenges that are faced when competing with established brands …

SBC spoke to BetterBetting Founder and CEO Adriaan Brink, who spoke about the success of the firm’s BETR platform, as well as its progression plans for the coming year. SBC: What has happened with BETR since the launch of the product in July? AB: Since launching the product in July, ahead of the FIFA World Cup, we have made significant improvements …

As part of a new partnership, games from developer Yggdrasil are to be available to the operator network of software supplier EveryMatrix, including in the regulated markets of Denmark and the UK. The newly formed deal means that EveryMatrix’s flagship CasinoEngine will enrich its portfolio with Yggdrasil’s entire catalogue of casino slots and table games. This will include latest slot …

Marking its expansion into the US market, sports data platform provider iSport Genius has unveiled a new partnership with DraftKings. The deal will will help support DraftKings when it comes to deploying data insights across its sportsbook platform, with the data helping to educate customers on the teams and players in order to place a more informed bet. iSport Genius’ …

The British Horseracing Authority (BHA) has confirmed that Atholl Duncan, the current Senior Independent Director of the Board, will take over as Interim BHA Chairman after Steve Harman steps down from the role on 12 November. Atholl’s appointment comes after the recommendation of the BHA’s Nominations Committee, which reports to the BHA Board and contains representatives of the BHA’s members …

The countdown is well and truly underway until AffiliateFEST 2018, which takes place at London’s Hilton (Olympia) on 19 September 2018 and is a must-attend event for affiliates. There is still time to register for AffiliateFEST and take advantage of a highly educational environment with key insight sessions and unrivalled networking opportunities. The bespoke agenda sees delegates hear from digital …

Tempobet has confirmed a deal to become the UK betting partner of Premier League newcomers Fulham. The West London side has made a string of high-profile signings this summer after their dramatic promotion to the top flight via the Play-off Final at Wembley. The ambitious plans of Slaviša Jokanović’s side have now been matched by the capture of international operator …

With the unveiling of its new sportsbook, VSODDS.BET has underlined its ambition to place a greater focus on betting traders, offering only pre-match, fixed odds to players in core markets around the world. The company’s founder, Dalius Dabashinskas detailed to SBC the strategy for putting these ambitious plans in place by appealing to a more considered sportsbook bettor. SBC: Could …

The departure of Serie A and La Liga from mainstream television this season left a Sunday night void for UK sports broadcasters, however Sky Sports may have an American Football shaped solution to this problem. Last season, BT Sports concluded the weekend with a Sunday evening tie from Italy, whilst Sky Sports would compete with a game from Spain, often …

UK sports business publisher Digital Sport has united with sports data analysis company Sportradar, in order to bring cutting-edge events to industry professionals in central London this autumn. With the business of sport becoming increasingly global and interconnected, the newly formed partnership has emphasised the importance of organisations within the sector learn from each other to the benefit of everyone. …