Erin-Marie Gallagher

Exploring the yearly esports cycle: what to expect before the end of the year

SBC News Exploring the yearly esports cycle: what to expect before the end of the year

Martin Dachselt, CEO and Managing Director of Bayes Esports, explores high-profile events in the “big three” esports games and the opportunities they present for sports betting operators. With many leagues just restarting after the summer break, the last months of the year often provide lesser engagement and fewer high-profile events in traditional sports than late spring and early summer. This, …

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GeoComply and OneComply unite with mission to protect

SBC News GeoComply and OneComply unite with mission to protect

OneComply completed the first stage of its journey when it was acquired by GeoComply. Co-Founder and General Manager Cameron Conn says the hard work has just begun. GeoComply has been supportive of OneComply since before it was founded. GeoComply co-founder David Briggs introduced CEO Cameron Conn to his CTO and co-founder Aaron Gould. When Gould came up with the name …

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James Everett, BetGames: we have our sights firmly set on African expansion

SBC News James Everett, BetGames: we have our sights firmly set on African expansion

We’ve seen many betting and gaming companies look to expand their international footprint in recent years, with a number turning their attention towards the African market. One such company which is continuing to expand its presence within the region is BetGames. For James Everett, VP Africa at BetGames, Africa has always been a strong-performing region for BetGames. But with the …

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Laura Main, Sportingtech: bringing the ‘wow factor’ to industry events

SBC News Laura Main, Sportingtech: bringing the 'wow factor' to industry events

Sportingtech is returning to SBC Summit Barcelona for 2023, where its growing team will continue to showcase an impressive rebrand, along with its cutting-edge updates to the platform’s Share-a-Bet feature.  Ahead of this week’s event, we caught up with Laura Main, Events Manager at Sportingtech, to talk about the planning that goes into the sportsbook provider’s exhibition presence and what …

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From start-up to world domination: John Gordon on Incentive Games’ story so far

SBC News From start-up to world domination: John Gordon on Incentive Games’ story so far

The shift from chemical engineering to gambling isn’t a career change that you hear about every day. But for John Gordon, this marked the beginning of Incentive Games’ story. Now, Incentive Games is operational in more than 125 countries and looking to expand even further.  With grand plans for world domination, Gordon takes us back to the inception of Incentive …

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Alexander Kamenetskyi, SOFTSWISS: is gamification more than just a buzz word?

Alexander Kamenetskyi, Head of SOFTSWISS Sportsbook

If we were to look back at some of the key challenges for igaming companies in 2023, we might find that there’s been plenty of discussion around the topics of player engagement, retention and elevating the overall betting experience.  But one solution that has been proposed numerous times is gamification – the idea of creating new layers of games / …

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BETER Sports goes big with National Table Tennis Tournaments

SBC News BETER Sports goes big with National Table Tennis Tournaments

Sports betting operators are constantly looking to add thrilling live content to their offerings, and BETER, the industry-leading provider of next-gen content and data, has emerged as a must-have supplier in this regard. BETER Sports has a majority of fast-paced disciplines in its portfolio, including Setka Cup table tennis tournaments, BSKT CUP basketball league alongside “Ping Pong Point” tournaments. Recently …

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Is there a ‘silver bullet’ to fix the rising costs of acquisition & retention?

Rising acquisition and retention costs

With global betting and gaming markets becoming increasingly competitive, igaming operators are finding that they have to go above and beyond the traditional advertising strategies in the hope of attracting bettors to their website.   With the competition hotting up, we’ve seen more creative player engagement campaigns emerge, but alongside that, there has been an exponential rise in the costs of …

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