SBC News Voice of the Sports Betting Industry
Affilka, developed by SOFTSWISS, has celebrated a new milestone after integrating 100 brands onto its platform.
Three years on from the affiliate marketing platform’s development, SOFTSWISS noted that there has been a “major increase” in sportsbook and online casino partnerships with the platform over the last six months.
SOFTSWISS said this growth is a reflection of “Affilka’s growing importance in the iGaming marketplace”, before outlining its expectations to double the number of partnerships over the next 12 months.
Anastasia Borovaya, product owner of Affilka by SOFTSWISS, commented: “And here we are with more than 100 casino and sportsbook brands in our portfolio in just several years!
“This is an incredible achievement and it’s even more incredible to say that Affilka definitely doesn’t plan on stopping there!
“We’re just getting started and are planning on making it double this time next year. Ambitious, innovative, and bold – this is all about us, so stay tuned for more updates.”
Earlier this month, Affilka promised to supply its “easy-to-use, highly customisable affiliate marketing solution” to Sportbet.one, FizzSlots and TruePartners – all of which had moved to the Affilka platform from a third-party affiliate platform.
