SBC News Voice of the Sports Betting Industry
Cellxpert has been selected by Ellmount Gaming LTD to track, manage and optimise its affiliate programme for both its CasinoRoom.com and HighRoller.com brands.
The new partnership will support Ellmount Gaming to ‘drive growth and optimise its business performance’ by integrating Cellxpert’s affiliate tracking software.
Assaf Dor, Cellxpert CEO, commented: “We are glad to be chosen by an industry leader such as Ellmount and anticipate working together with them to support their affiliate programme growth.
“We believe that our proprietary technology, deep understanding of the industry and affiliate management challenges help us offer the best solution for managing complex partnerships at scale.”
By using Cellxpert’s affiliate tracking software, Ellmount Gaming LTD will be able to produce detailed reports, while gaining access to a suite of compliance tools.
Miles Saacks, Head of affiliates at Ellmount group, added: “I have tried using multiple affiliate softwares and have tested them all, but none have been as clean and simple to use as Cellxpert. We believe that the intuitive interface, and granular real time data will help us optimize our business results alongside our affiliate partners.”
