SBC News Voice of the Sports Betting Industry
Leading industry affiliate Better Collective has confirmed that Microsoft’s former President of Western Europe and current CEO of SimCorp Klaus Holse has joined its company board.
An experienced technology leader, Holse joins Better Collective governance as the company seeks to aggressively expand its European footprint, having undertaken a number of strategic acquisitions. The board appointment follows the addition of Jens Bager who stepped in as Chairman of the Better Collective board back in August.
A pleased Jesper Søgaard, CEO and Founder of Better Collective stated that his firm gains ‘an unmatched level of experience’ with the board appointment of Holse.
He said: “We are truly excited to have Klaus join our board. Better Collective has always considered digital innovation as one of its core competencies, and Klaus’ expertise will help us develop even further. His insights will ensure Better Collective further strengthen its position as the leading international affiliate for the iGaming industry.”
Holse will consult leadership on expansion initiatives offering high-level strategic guidance, as Better Collective targets accelerated growth across in simultaneous markets.
“The aggregator platforms that Better Collective have already built has truly piqued my interest,” said Holse. “Considering that the company has received multiple industry awards for their innovative digital products, they are certainly leading the pack within the iGaming industry and I look forward to bring some of my experience to help drive this further.”
