SBC News - The Voice of the Sports Betting Industry

The statues outside the Dutch Supreme Court

Time to read: min

Dutch Supreme Court dismisses post-regulation claims against operators

2026 World Cup, an event where bookmakers have had to pay out a lot of winners

Time to read: min

Bookmakers’ 2026 World Cup: said to be record-breaking, but has it been profit-making?

Handshake

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Ryan Collinge joins Soft2Bet as Executive VP

Corporate chairs around a corporate table

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Nederlandse Loterij names Ageeth Bakker as new CFRO

Botswana sunset

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PopOK building up name in Botswana via major horse racing sponsorship

White House, seat of the US president, a popular predictions market - like the ones ADI Predictstreet will expand into

Time to read: min

ADI Predictstreet to enter political markets after Gibraltar seal of approval

ASA

Time to read: min

ASA flexes monitoring muscles during 2026 World Cup

Features

2026 World Cup, an event where bookmakers have had to pay out a lot of winners

Time to read: min

Bookmakers’ 2026 World Cup: said to be record-breaking, but has it been profit-making?

Time to read: min

Gaming1: delivering truly personalised experiences at scale

Time to read: min

'But Our Current Tech Works Fine': Why operators need to stop fearing affiliate platform migration

England World Cup 2026, SBC News' World Cup Betting Tour

Time to read: min

World Cup Betting Tour: England fans’ lack of optimism continues ahead of DR Congo clash

SBC Stock Ticker Visual, as June sees a Flutter Entertainment delisting and evoke confirmed sale to Bally's Intralot

Time to read: min

SBC Stock Ticker: Flutter to delist from London while evoke acquired and Entain sells CEE arm

Affilka elaborates of the current state of iGaming affiliate marketing, and details what could lie ahead.

Time to read: min

Affilka: what lies ahead for iGaming affiliate management?

Sportsbook

2026 World Cup, an event where bookmakers have had to pay out a lot of winners

Time to read: min

Bookmakers’ 2026 World Cup: said to be record-breaking, but has it been profit-making?

White House, seat of the US president, a popular predictions market - like the ones ADI Predictstreet will expand into

Time to read: min

ADI Predictstreet to enter political markets after Gibraltar seal of approval

Anthony Albanese, PM of Australia

Time to read: min

Oceania Overview: Australia gov’t stands by reforms while Sportsbet clear from AML probe

Tottenham Hotspur training kit with Betano sponsor

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Tottenham turns to Kaizen Gaming’s Betano for training kit sponsorship

Ontario skyline

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DAZN launches sports betting brand in Ontario

£10 notes in a cash counter, symbolising UK gambling licence fees

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Another blow to UK betting? Gov’t to raise gambling licence fees from October 2026

Boyle Sports secures West Ham United front of shirt sponsorship

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BOYLE Sports named West Ham sponsor in potentially biggest English front-of-shirt deal

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Disgraced Australian financier wants his money back from Entain

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Betfred asserts ‘plan in action’ after £900k Gambling Commission settlement

iGaming

The statues outside the Dutch Supreme Court

Time to read: min

Dutch Supreme Court dismisses post-regulation claims against operators

Handshake

Time to read: min

Ryan Collinge joins Soft2Bet as Executive VP

Skyline of Berlin, the lander of which will now take charge of German gambling

Time to read: min

Berlin takes charge of German gambling oversight as regulations up for review

SBC Stock Ticker Visual, as June sees a Flutter Entertainment delisting and evoke confirmed sale to Bally's Intralot

Time to read: min

SBC Stock Ticker: Flutter to delist from London while evoke acquired and Entain sells CEE arm

Marketing

Botswana sunset

Time to read: min

PopOK building up name in Botswana via major horse racing sponsorship

ASA

Time to read: min

ASA flexes monitoring muscles during 2026 World Cup

Conor McGregor

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Conor McGregor partners with 1xBet ahead of UFC return

Tottenham Hotspur training kit with Betano sponsor

Time to read: min

Tottenham turns to Kaizen Gaming’s Betano for training kit sponsorship

Technology

Sports Betting Innovation graphic

Time to read: min

SBC Summit's Sports Betting Innovation Track to highlight AI, live data and integrity tech

Female hands high fives

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GR8_TECH: gender imbalance will break when industry stops fixating on division

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Meta and predictions - a savvy business move or a step too far?

SOFTSWISS

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SOFTSWISS sets up tech talks with AWS, Oracle and Cloudflare

Podcast

Retail

Corporate chairs around a corporate table

Time to read: min

Nederlandse Loterij names Ageeth Bakker as new CFRO

A one pound coin, symbolic of UK tax duties

Time to read: min

Industry calls for ‘evidence-led strategy’ as think tank makes case for more UK tax hikes

Cape Town, South Africa, a country PrizeKings is treating as its top priority market following investment from Vyking Ventures

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Vyking looks to seize UK and South Africa prospects with PrizeKings investment

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ATG appoints Anna Romboli CEO for new vision of Swedish racing

Player Protection

Lisa Nandy, Culture Secretary, who has quit X

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Key UK gambling figure Lisa Nandy removes herself and DCMS team from X

Paris with flag of France in foreground, FDJ United being a French company and operator of the country's National Lottery

Player Protection

Time to read: min

France clears path to impose youth loss limits on bookmakers

EU and Croatia flags side by side

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Croatia to begin new civic charter for gambling funds

A one pound coin, symbolic of UK tax duties

Time to read: min

Industry calls for ‘evidence-led strategy’ as think tank makes case for more UK tax hikes

Esports

A tennis ball

Time to read: min

Game, set, match for BETBY’s latest eTennis update

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DATA.BET: The growing role of virtual sports

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DATA.BET: eFootball World Cup supplanted as esports’ top event

A 1990s computer setup

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BETBY goes back to the ‘90s with latest product push

Podcast

Video

Time to read: min

'But Our Current Tech Works Fine': Why operators need to stop fearing affiliate platform migration

Danger, representing scams on gambling sites

Player Protection

Time to read: min

Only two of 291 gambling domains achieve ‘trusted rating’ in latest scam study

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UK regulator outlines key priorities for spending extra budget

Tim Miller, Executive Director at the Gambling Commission, who has today announced his departure

Time to read: min

Tim Miller slams ‘nonsensical’ Big Tech treatment of black market

Events

Sports Betting Innovation graphic

Time to read: min

SBC Summit's Sports Betting Innovation Track to highlight AI, live data and integrity tech

Time to read: min

Fernando Morientes to attend SBC Summit Tbilisi

First Pitch Competition Open

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SBC Summit’s First Pitch open for applications

Time to read: min

SBC Summit to examine Latin America's biggest growth opportunities

SBC Summit Tbilisi

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Day Two of SBC Summit Tbilisi to examine the next phase of growth for Eastern Europe and Central Asia

SBC Summit Americas showfloor

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New networking formats and prediction market debates stole the spotlight at SBC Summit Americas 2026

SBC Summit Tbilisi Conference Agenda Day One

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SBC Summit Tbilisi 2026 to explore the strategies driving sustainable growth across emerging markets