SBC News - The Voice of the Sports Betting Industry

Westminster

Time to read: min

UK gambling regulator commits to publishing FRA evidence in Autumn

Birmingham City 2026/27 kit with Coral sponsor

Time to read: min

Birmingham City becomes Coral’s first front-of-shirt partner in 100-year history

Various sports, representing SBC News' Sponsor Spotlight

Time to read: min

Sponsor Spotlight: Active week for sports and operators across the board

Time to read: min

Italy FA dismisses Pirlo appointment over Fonbet links

Brazil v Argentina in Rio during a World Cup qualifier

Time to read: min

FIRST.bet keeps up LatAm pace with Atlaslive deal

SBC Summit attendees to access exclusive discounted flights via TAP Air Portugal.

Time to read: min

TAP Air Portugal named official airline partner of SBC Summit and Affiliate Leaders Summit

Nicolas Gonzalez and Federico Gatti in a Serie A match for Juventus, which has just partnered with bet365

Time to read: min

bet365 partners Juventus in battle for Italian betting market share

Features

Time to read: min

Zenith: Sustainable profitability will define Latin America's next growth phase

Andy Burnham, Labour politician

Time to read: min

Bacta vows opposition against PM’s “anti-social” AGC claims

Concept of technology, representing Meridian's tech focus

Time to read: min

Meridian Holdings Chair on consequences of rebrand and continued technology edge

Anthony Albanese, Prime Minister of Australia, whose governing is pushing a package of Australian betting reforms

Time to read: min

Australian betting to see ‘much higher barrier of entry’ as Labor reforms press on

John Cook discusses how AI is the secret to redefining B2B marketing

Time to read: min

AI: the secret to redefining B2B marketing?

Hurdles on an athletics track

Time to read: min

BetConstruct’s Lena Yasir tackles iGaming’s biggest market hurdles and challenges

Sportsbook

Westminster

Time to read: min

UK gambling regulator commits to publishing FRA evidence in Autumn

Various sports, representing SBC News' Sponsor Spotlight

Time to read: min

Sponsor Spotlight: Active week for sports and operators across the board

Time to read: min

Kaizen Gaming seeks Spain MD for Betano market launch

Concept of technology, representing Meridian's tech focus

Time to read: min

Meridian Holdings Chair on consequences of rebrand and continued technology edge

FIFA's headquarters in Switzerland

Time to read: min

Discrepancies emerge around FIFA’s World Cup integrity claims

A chart showing ups and downs, symbolising World Cup betting trading

Time to read: min

DATA.BET: Bet builders stand yet again in World Cup trading

The World Cup trophy

Time to read: min

GR8_TECH: Over 40% of punters backed four specific World Cup teams

Time to read: min

FIRST makes Argentine debut as global expansion continues

a FIFA World Cup football

Time to read: min

World Cup and esports drive solid quarter for BETBY

iGaming

Various sports, representing SBC News' Sponsor Spotlight

Time to read: min

Sponsor Spotlight: Active week for sports and operators across the board

Time to read: min

FIRST makes Argentine debut as global expansion continues

Time to read: min

UN advises coordinated efforts against illegal gambling in Southeast Asia

Time to read: min

Kresimir Spajic: Allwyn’s all-in on digital

Marketing

Birmingham City 2026/27 kit with Coral sponsor

Time to read: min

Birmingham City becomes Coral’s first front-of-shirt partner in 100-year history

Nicolas Gonzalez and Federico Gatti in a Serie A match for Juventus, which has just partnered with bet365

Time to read: min

bet365 partners Juventus in battle for Italian betting market share

Villa Park, home of Aston Villa, which has renewed its deal with Betano

Time to read: min

Betano extends Aston Villa deal as Premier League remains top marketing real estate

Time to read: min

Netflix makes first Real Money Gaming advertising hire

Technology

Brazil v Argentina in Rio during a World Cup qualifier

Time to read: min

FIRST.bet keeps up LatAm pace with Atlaslive deal

Concept of technology, representing Meridian's tech focus

Time to read: min

Meridian Holdings Chair on consequences of rebrand and continued technology edge

Skyline of Paris, France, where Polymarket has been blocked

Time to read: min

Polymarket to fight France blocks amid UK ‘Posh George' bets scrutiny

Time to read: min

Netflix makes first Real Money Gaming advertising hire

Podcast

Retail

Andy Burnham, Labour politician

Time to read: min

Bacta vows opposition against PM’s “anti-social” AGC claims

Andy Burnham, new UK Prime Minister

Time to read: min

Burnham plans for gambling to fund high-street relief for “good businesses”

Time to read: min

Svenska Spel hits back at profits over responsibility claims

The Grand National, the biggest event on the UK horse racing calendar

Time to read: min

BHA hires new Chair amidst UK political battle against affordability and tax

Player Protection

The Bank of England, which manages an account for the UK government - which the Gambling Commission has decided regulatory enforcement penalties should be directed to

Player Protection

Time to read: min

UK gambling penalties to move to government’s bank account

A yellow card, representing how close Evolution came to losing its licence

Time to read: min

Evolution’s "serious weaknesses” narrowly miss licence suspension

GGL

Player Protection

Time to read: min

GGL plans for LUGAS expansion as lead evidence provider of German gambling

Time to read: min

Burnham keeps DCMS stable as Nandy keeps brief

Esports

A tennis ball

Time to read: min

Game, set, match for BETBY’s latest eTennis update

Time to read: min

DATA.BET: The growing role of virtual sports

Time to read: min

DATA.BET: eFootball World Cup supplanted as esports’ top event

A 1990s computer setup

Time to read: min

BETBY goes back to the ‘90s with latest product push

Podcast

Video

Anthony Albanese, Prime Minister of Australia, whose governing is pushing a package of Australian betting reforms

Time to read: min

Australian betting to see ‘much higher barrier of entry’ as Labor reforms press on

Concept of a tech upgrade, like what FIRST has done for Pixbet

Time to read: min

FIRST.bet sportsbook enters Pragmatic PAM ecosystem

graphic showing people debating

Time to read: min

Inside 1xCare’s mission to change player protection discourse

EveryMatrix interview with Richardt Funch

Time to read: min

EveryMatrix: Merkur agreements in Denmark & Belgium demonstrates omnichannel prowess

Events

SBC Summit attendees to access exclusive discounted flights via TAP Air Portugal.

Time to read: min

TAP Air Portugal named official airline partner of SBC Summit and Affiliate Leaders Summit

SBC announces the shortlisted nominees for the 13th edition of the SBC Awards.

Time to read: min

Meet the nominees: SBC Awards 2026 shortlist revealed

Those attending SBC Summit and Affiliate Leaders Summit this September will be able to turn three days of industry learning into recognised Continuing Professional Development.

Time to read: min

SBC brings CPD-accredited learning to SBC Summit and Affiliate Leaders Summit

SBC Summit unveils new AI Academy.

Time to read: min

SBC Summit's AI academy to cover AI agents, deepfake threats and human-AI collaboration

The Affiliate Leaders Summit will unite 10,000 affiliates, media buyers, operator acquisition teams, digital marketers, technology providers and other industry stakeholders.

Time to read: min

SBC teams up with Conversion Conf for Affiliate Leaders Summit 2026

Operators, regulators and regional experts examine global opportunities at SBC Summit.

Time to read: min

Africa, the Far East and other emerging markets take centre stage at SBC Summit

SBC Summit to unite operators, payment providers, fintech specialists and compliance experts.

Time to read: min

SBC Summit to explore fintech’s role in faster, safer player payments