Mobile casino games developer and platform provider Nektan Plc has announced that it has secured a white label contract with UK broadcaster Channel 4, to create games for their most popular TV programs.
Nektan have been allowed to create an exclusive freemium bingo game branded for Channel 4’s popular television show ‘Come Dine With Me’. Nektan said the game will be available as an innovative freemium, non-gambling app, which means users can download and play the app for free, with the option of extra game credits and special features available for in-game purchase.
The new contract, is the third white label gaming partnership for Nektan this year, following a deal with London free daily business newspaper City AM and a partnership with News UK to launch Sun Play later this year.
Nektan CEO, David Gosen, said: “We’re thrilled to be able to use the Come Dine With Me brand for this deal which endorses our white label model whereby we provide the technology and gaming experience whilst Channel 4, via its award-winning show Come Dine With Me, provides the brand and the audience.”
Nektan senior management did not disclose when the mobile bingo game would be available to the UK public, but stated that it was currently being developed