For European betting industry stakeholders interested in past, present and future innovations in the space, next week’s Betting on Sports Europe event in London will be the place to be. Hosted at the Stamford Bridge stadium, home to Chelsea FC, between 9-11 November, the event will showcase six tracks of panel discussions and speeches from prominent betting industry representatives – …
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Major regional developments under the microscope at Betting on Sports Europe
Next week’s Betting on Sports Europe conference will feature extensive analysis and discussion of major developments taking place in the European betting industry. Hosted at Stamford Bridge, the home of 2020/21 UEFA Champions League winners Chelsea FC between 9-11 November, the event will see six tracks of panels and presentations, including the Betting Around Europe track where an ensemble of …
Read More »Betting on Sports Europe to see deep analysis of marketing strategies
A number of in depth conversations are due to take place on the Marketing & Affiliation track at the Betting on Sports Europe conference and exhibition next week, with a wide range of experienced industry leaders set to take the stage. The track is just one of six on the packed agenda due to take place at the Stamford Bridge …
Read More »Trippier betting ban to end in February after unsuccessful FA appeal
The Football Association’s (FA) appeal to extend Kieran Tripper’s match suspension for betting violations has been unsuccessful. As a result the Atlético Madrid and England national team defender can resume playing in La Liga fixtures from 28 February, it has been confirmed. Trippier was handed a 10 week match ban by the FA after it came to light he had encouraged …
Read More »SBC’s Year In Review: March 2019’s big betting news
As 2019 comes to a close SBC looks through the year to highlight major news that you might have missed in the sports betting world. This third edition looks at March and more specifically at VAR, the relationship between betting sponsorship and football, sports betting in India, and the expected innovations for 2019. Joe Petyt, Sky Bet: Taking a step …
Read More »David Webb, BetConstruct: Why meeting new regulations is the industry’s big challenge for 2019
At last month’s Betting on Football conference, we caught up with David Webb – Compliance Manager for BetConstruct – to discuss a couple of “major changes” to the UK Gambling Commission (UKGC) regulations, how customer confidence impacts an operator’s growth potential, and why technological innovation is so important to enhancing fan engagement. SBC: What are the biggest challenges facing the …
Read More »Why realistic odds and outcomes trump top graphics for virtuals
Golden Race CEO Martin Wachter told delegates at the Betting on Football conference that “what works in real betting doesn’t always work in virtuals”, while more realistic odds and outcomes is more important to the customer than the best graphics. Speaking on the ‘Let’s get digital: where now for virtual sports’ panel at last week’s event, he explained how Golden …
Read More »BetConstruct secures key content partnership with Greentube
BetConstruct has struck a key strategic partnership with Novomatic Interactive subsidiary Greentube, whose online gaming content will subsequently be rolled out on both BetConstruct’s own casinos and its partner operators. As a result of this new partnership, more than 400 slots will be added to BetConstruct’s RNG library, making it one of the richest and most diversified in the industry. …
Read More »Assessing the football and betting sponsorship dynamic
Much has been written regarding the industry’s relationship with sports, none more so than football, where criticism has suggested measures must be put in place to curb what is seen as an over saturation of marketing, sponsorships and advertising. This topic is set to fall under the microscope at the sixth annual Betting on Football, taking place this week at …
Read More »Marco Castaldo, Microgame: Growth potential remains despite Italian ad ban
SBC News caught up with Marco Castaldo, CEO at Microgame, for his take on the much-discussed advertising ban in Italy, how it might influence Microgame’s business model, and why adapting an online platform for the country – given the current uncertainty and speed to market – “makes less sense now than before”. SBC: With Microgame’s Italian offering very diverse, including …
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