Player Props are a product that have often been associated with the classic sports betting industry – will Erling Haaland score the next goal? How many shots on target will Kevin de Bruyne have? Despite its growth, Player Props markets haven’t really made their way into the esports industry. That’s until now. Alexandr Kozachenko, Chief Product Officer at DATA.BET, sat …
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Bayes Esports: Making esports betting easy
Agnes Wasikowska, Director of Product at Bayes Esports, outlines the ways that sportsbooks can remove some of the complications associated with esports betting and how this can ultimately help build engagement with new players. Esports betting is showing immense potential for sportsbooks looking to expand their portfolio. With hundreds of millions of fans watching and selling out arenas for esports …
Read More »SB Software ‘levels up’ esports offering with Bayes Esports’ BODEX feed
Bayes Esports will extend the reach of its BODEX betting odds marketplace after agreeing a new distribution partnership with SB Software. The BODEX odds feed will be integrated into the SB Software services platform, enabling sportsbook partners to access “the full range of odds offered” by the Bayes Esports’ product. SB Software noted that the addition of the BODEX odds …
Read More »Peter Ivanov: Ultraplay is staying one step ahead of the curve
Over the last few years, esports has become an increasingly popular betting product. This is showing no sign of slowing down any time soon. According to Peter Ivanov, Head of Trading at Ultraplay, the Asian market will be the next key battleground for those looking to establish themselves as a leader within the esports betting space. Ivanov spoke to SBC …
Read More »IBIA records highest suspicious betting figures for Q3 2020
The International Betting Integrity Association (IBIA) has identified and reported 76 incidents of suspicious betting issued to respective authorities during the third quarter of 2020. The betting alerts covered seven different sports and found the most cases in football and tennis, which each held 25 incidents, making up 66% of the total. Meanwhile, the IBIA revealed that esports followed closely …
Read More »Pinnacle enhances esports data output with Abios
Pinnacle has strengthened its esports data output after adding Abios to its growing list of suppliers. As part of the agreement, Abios will supply the online bookmaker with enriched data in order to boost the firm’s esports offering. This includes developing its data portfolio to provide its customers with a greater selection of odds across a range of titles and …
Read More »Betgenius: Why esports betting is crucial during and after the COVID-19 crisis
Esports has provided sports betting and gaming operators with some much needed relief during financially unstable times brought about by COVID-19. However, now attention is turning to its validity after the virus threat level recedes and how the esports industry will ultimately fit into the betting sector. Siim Ühtid, Esports Trading Manager at Betgenius, spoke to SBC News about why …
Read More »RTSmunity: Data is imperative to esports’ success in the betting industry
Esports betting has taken centre stage as a viable alternative for bookmakers during the COVID-19 crisis. However, with this relatively new sector garnering a lot of attention, questions are being raised as to how stable it is compared with traditional sports betting. It is vital that esports betting keeps its integrity during this period as a mistake could derail the …
Read More »How BetConstruct is boosting the bookmaker offer with in-house esports
Esports is continuing to develop a strong connection with the betting industry, with countless companies now initiating strategies to maximise the sector’s potential. BetConstruct is one such firm finding a niche opportunity in this growing market. The iGaming solutions provider has its own in-house esports division, allowing bookmakers to offer esports to its customers throughout the day. The company’s head …
Read More »EveryMatrix increases esports coverage through new betting service
Industry platform and technology services provider, EveryMatrix, has launched its new esports betting service, providing real-time coverage of tournaments, leading games titles and betting markets. The new esports betting service, brought in as an addition to the supplier’s OddsMatrix offering, already includes data feeds, feed aggregation technology and a fully-managed sportsbook. It will give users access to real-time pre-match and …
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