SBC News Voice of the Sports Betting Industry
Bitcoin sportsbook operator Sportsbet.io has enjoyed a strong start to Euro 2016 following its launch in early June.
The operator has seen average daily stakes increase by more than 20% during the first two weeks of the tournament. Among Bitcoin punters, France has been the most popular country to back, accounting for 37% of Bitcoin bets.
It is followed by England with 23%, and Portugal with 17%. More than half of all bets placed on Sportsbet.io have come via the mobile channel, with 45% on smartphones and 7% on tablet devices.
Sportsbet.io has also been quick to reward users for their loyalty, having already handed out 36,000 mBTC (€22,000) in prizes via pre-sign up raffles, as well as daily draws. One lucky user also won two tickets to the European Championship final, which takes place in Paris, as well as flights and accommodation following a draw on the Sportsbet.io YouTube channel.
Points were awarded to players based on their winning group stage bets, with each 100 mBTC (€60) profit earning the user 100 points towards their total score. And more is to come, with another leaderboard challenge set up to reward the most successful punters during the knockout stages.
Joe Jordan, Sportsbet.io spokesperson, said: “Our focus is to offer great odds and promotions, as demonstrated by our competition to win tickets to the Euro 2016 final, semi-final and free bitcoins. This summer’s European Championship action has been really exciting so far and there is still a lot more to come, both on the pitch and on Sportsbet.io.”
