In its ongoing battle for market share of the burgeoning US daily fantasy sports market, market leader FanDuel has confirmed that it has agreed exclusive partnerships with 15 NFL franchises.
On Wednesday the operator confirmed exclusive fantasy sports partnerships the following NFL team
- Baltimore Ravens
- Buffalo Bills
- Cincinnati Bengals
- Detroit Lions
- Green Bay Packers
- Houston Texans
- Indianapolis Colts
- Jacksonville Jaguars
- Philadelphia Eagles
- San Diego Chargers
- St Louis Rams
- Tampa Bay Buccaneers
- Washington Redskins
FanDuel stated that it would use its new partnerships to enhance its NFL game day experience, offering customers exclusive NFL promotions and prizes. FanDuel had first entered NFL in 2014 announcing partnerships with the New Jersey Jets and Washington Redskins.
Nigel Eccles, CEO of FanDuel, said in a statement
“FanDuel has been dedicated to strategically and responsibly building long-term relationships with marquee professional sports franchises to solidify our position as the leading sports entertainment platform,”
Our users love their teams, their players, and fantasy sports, and by partnering with 15 NFL teams, FanDuel will deliver on our promise to further engage fans and meaningfully grow our brand.”