SBC News Voice of the Sports Betting Industry
Sports data and insights operator Sportradar, is has announced another multi-year data partnership with the Russian Football Premier League (RFPL).
Under the agreement, Sportradar will become the league’s “Official Sports Data Partner” as of the upcoming 2015/16 season and will be granted the right to collect, archive and distribute “Official Data” to both the media and betting industry.
The data agreement also covers the national Super Cup as well as the Russian Youth Championship. Besides the collection and distribution of sports data, Sportradar will also provide the RFPL with its innovative content solutions which are available across multiple digital platforms. Sportradar’s Live Sports Centre and the soon-to-be launched mobile application offer fans comprehensive and in-depth real-time data visualisation. “
Since the establishment of the Russian Football Premier League in 2001, we have worked very hard to get the league where it is today and with our recent partnership with Sportradar, we have set another milestone to provide our fans and partners with the best way to follow our country’s football. We are aware that data, and especially live data, is becoming more and more important and Sportradar will be a great partner for us as we strive to provide our fans with most entertaining and engaging content, no matter where they are or which device they use”, said Sergey Pryadkin, President of the RFPL.
“With the FIFA World Cup 2018 only a few years away, the passion of Russian football fans is growing and growing. We are so excited to work together with the RFPL and we feel confident that we can offer sponsors and fans new ways to understand and follow their favourite teams. Our Live Sports Centre was already launched a couple of months ago and the integration into the the league’s website has been seamless and I’m already looking forward to the launch of the official mobile app which allows immediate access to all the statistics and information from anywhere in the world”, added Johannes Ranke, Managing Director Sports Data & Licensing at Sportradar.
