SBC News Voice of the Sports Betting Industry
Updating the market, Spanish gambling operator R.Franco will reveal its new online gambling content division ‘R.Franco Games’ at the upcoming EIG Berlin Conference (18-20 October).
The new division specializing in games development will be operated by R.Franco Digital, and will support its existing online gambling asset Wanabet (wanabet.es).
R.Franco governance stated that its new brand enters the Spanish online gambling market, following a period of focused corporate attention on improving its digital capabilities.
Bolstering its digital operations, in 2016 R.Franco has launched a first start-up incubation and acceleration program assisted by industry omni-channel platform provider Mediatech Solutions.
Giving insights on the development of its new division, R.Franco governance detailed that the company had invested in the creation of its own games specific server Kolyseo which will distribute its gaming inventory through multiple verticals.
Alejandro Casanova, R.Franco’s Chief Digital Officer (CDO), commented on the upcoming launch: “The Group’s digital area closes the circle which gathers together every product, service and omni-channel solution for our customers, operators and players. R. Franco Digital’s presence in EiG is just the beginning of our intense activities which, at every level and starting from ICE in February, we will develop in the next year”.
In preparation for its official launch R.Franco has released the website www.rfrancogames.com -detailing initial games content and inventory for potential clients.
