Betting on Football

From sponsorship to the ever-expanding world of football media coverage, when it comes to the business of football, SBC has you covered. This edition looks at Russia 2018, a new sponsorship deal for the FA and a positive year for Leicester City. ____________________ The Football League schedule meeting with Wolves over third party ownership Following on from a number of …

Betting on Football 2018, the fifth edition of the largest international sports and betting trade conference, will take place at Stamford Bridge from 20-23 March. Featuring 1,500 senior executives, 200 leading industry speakers and 50 key sessions #bofcon2018 has become a must-attend event for the entire sports betting sector. Here are just ten of the key reasons why missing this …

This year’s Betting on Football (20-23 March) will assess the prospect of a regulatory backlash as established betting jurisdictions start to push back on the industry. ‘Is there a backlash coming?’ will be held as part of the Leadership track, which takes place on the second full day at Stamford Bridge (Thursday 22 March). Speakers include Kindred Group CPO Britt …

More than 100 sports betting affiliate entrepreneurs will be attending the Affiliate Insider Bootcamp, running alongside next month’s Betting on Football conference. Held at Stamford Bridge in just four weeks’ time (21 March), the first edition bootcamp event, designed to help affiliates in the sports betting industry growth hack and gain expert knowledge around digital growth, has attracted sponsorship from …

From sponsorship to the ever-expanding world of football media coverage, when it comes to the business of football, SBC has you covered. This edition looks at the potential sale of Sunderland, a united front from the Football League and a new partnership for the English FA . ____________________ Football League clubs vote for transfer window change English Football League clubs …

More than 200 industry experts will be sharing their knowledge and opinions on a wide range of subjects in and around football and betting at next month’s Betting on Football. Held at Stamford Bridge in just four weeks’ time (20-23 March), the fifth edition of the event has also attracted representatives from more than 150 gambling brands and over 100 …

When it comes to brand ambassadors, very few resonate with football bettors as much as planetwin365’s Roberto Carlos. The former World Cup winner and Real Madrid legend, strikes a chord with football fans who watched him use his venomous left foot to torment opposing players throughout his 11 year spell at the Santiago Bernabéu. The full back also enjoyed a …

Former Ballon d’Or winner Ruud Gullit will be delivering a keynote speech at the Esports Insider Super Forum (22 March), held as a standalone event at this year’s Betting on Football (20-23 March). Gullit, who lifted the European Cup twice with AC Milan and once with his national team, will also be attending the SBC Sponsorship Forum at #bofcon2018 and …

Assistant Chief Executive of the Professional Footballers’ Association (PFA), Simon Barker spoke to SBC about a wide variety of subjects from the importance of the Sporting Chance clinic, to the role the PFA plays in player education. Barker joined the PFA after an extensive career as a professional player, appearing over 213 times and scoring on 41 occasions for Blackburn …

UK bookmakers will have to revamp their marketing after the Committees of Advertising Practice (CAP) tightened up gambling advertising standards, with particular emphasis on live betting promotions. While bookmakers will still be able to advertise live odds, CAP says the advertisement should not unduly pressure the audience to gamble; so urgent calls to action – such as “Bet Now!” – …