Jeff Cleminson, a long-term senior director at SG Digital, has been confirmed as the new Director of Client Management at Optimove. The hire, said Optimove, is “indicative of its strategic investment in existing clients as a key growth engine for the business”. In his new role, Cleminson will oversee all commercial relationships with Optimove’s gaming customers in Europe, Latin America …
Read More »Africa
SIS signs South Africa focused partnership with Marshalls World of Sport
SIS (Sports Information Services) has moved to strengthen its position in the African betting market, partnering with sportsbook operator Marshalls World of Sport to launch its South African 24/7 Live Betting Channel. Going live across Marshalls’ retail and online verticals, the new product has been tailored specifically for the South African market and features live streams, pictures, data, commentary, on …
Read More »Europe accounts for 169 betting alerts in GLMS Q3 update
The Global Lottery Monitoring System (GLMS) has identified 358 suspicious sports betting alerts throughout the third quarter of 2021, with Europe accounting for the majority of alerts. Publishing its Q3 update, the GLMS reported that it was alerted to 169 cases of suspicious wagering activity in Europe – a trend which was demonstrated in its Q1 2021 report earlier this …
Read More »IBIA records 14% decrease in suspicious sports fixtures
The number of suspicious sports matches has declined by 14%, according to the International Betting Integrity Association (IBIA). Publishing its Q3 2021 report, the IBIA reported 65 cases of suspicious betting activity to relevant authorities, as opposed to 76 during the corresponding time period one year prior. Geographically, Europe accounted for 60% of all alerts during the third quarter of …
Read More »Cola Group enters Nigeria with $14.5m capital
Pan-African igaming operator Cola Group has secured a $14.5 million investment to accelerate its growth within multiple African online gambling marketplaces. The venture investment follows the licensing approval granted by the Lagos State Lotteries Board of the group’s Nigerian subsidiary, Cola Games Limited, for the launch of Cola.bet. Lagos’ approval will see Cola enter its fourth African igaming marketplace, following …
Read More »Betta1 taps into BtoBet’s Neuron 3 in new partnership
BtoBet has strengthened its presence in the Zambian iGaming market after signing a new partnership with Betta1. Under the terms of the agreement, igned alongside BtoBet’s regional Certified Partner STM Gaming, BtoBet will power the Betta1 online brand with its Neuron 3 platform. “The African market is continuing to register strong shifts towards mobile,” commented Sabrina Soldà, BtoBet’s Chief Marketing …
Read More »James Everett: Why Africa is a home away from home for BetGames
The Lithuanian-based BetGames has expanded into territories across the globe, such as the UK, Malta, Latvia, Estonia and Italy. However, the company’s most prominent area of success has been Africa, more specifically the South African market. Speaking to SBC News, BetGames’ Sales Director James Everett elaborates on how and why the region has become such a successful voyage for the …
Read More »Delasport strives for GLI standards to drive EMEA expansion
Gaming Laboratories International (GLI) has welcomed iGaming, sports betting and casino solutions provider Delasport into its growing portfolio of new clients in the EMEA region. GLI will test Delasport’s iGaming and Sports Betting platform using GLI-33: Event Wagering Systems and GLI-19: Interactive Gaming Systems. Each jurisdiction has the authority to set their own standards; however, many use the GLI standards …
Read More »SoftSwiss sportsbook makes Africa entry with N1Bet.ng launch
The SoftSwiss sportsbook platform has made its first foray into the African market after launching N1Bet.ng in partnership with N1 Group. The platform will launch under a local licence in Nigeria, which SoftSwiss received in February 2021. The launch of N1Bet.ng, it says, will be a “natural step” in the development of its sportsbook brand. “We have been working on …
Read More »Jess Mills, SIS: New numbers games just the start of 49’s facelift
“The more markets you enter, the faster you can grow” – this might be true, but first you need a product to support your expansion plans. This explains the recent refresh of 49’s, acquired by SIS last summer, which has set up the brand’s live draws and virtual games to reach a more international audience. We spoke to Jess Mills, …
Read More »