Africa

African news

Betfred invests in LottoStar to accelerate South African drive  

SBC News Betfred invests in LottoStar to accelerate South African drive  

Betfred has significantly expanded its presence within South Africa, taking a ‘major shareholding’ in LottoStar to advance the market leader’s online betting offering.  Marked a major corporate initiative, Betfred will invest in LottoStar, which is recognised as South Africa’s leading brand for fixed-odds numbers betting and Live Games. “LottoStar has quickly developed itself as a leading brand, recognised nationally across …

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Ethiopia Youth Ministry seeks to ban sports betting

SBC News Ethiopia Youth Ministry seeks to ban sports betting

Ethiopia’s Ministry of Women and Social Affairs has outlined its support for a blanket ban on sports betting to protect the nation’s youth and avoid an ‘economic and social crisis’.  FANA – Ethiopia’s state broadcaster reported that Abebe Haymanot, a representative of the Ministry focused on ‘Youth Development’ had notified “that work was underway to get sports betting banned”. Haymanot …

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Sportsbet.io unveils ‘football legend’ Nwankwo Kanu as global ambassador

SBC News Sportsbet.io unveils ‘football legend’ Nwankwo Kanu as global ambassador

Sportsbet.io has announced the signing of Nigerian former professional footballer Nwankwo Kanu who becomes the firm’s latest global ambassador. The crypto-led sports gambling company has signed a four-year deal with Kanu, as he will feature across various promotions and activities. Albert Climent, Head of Africa at Sportsbet.io, said: “Nwankwo Kanu needs no introduction, he’s a true football legend and it’s an …

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Yolo Group: Leading Africa’s crypto revolution

SBC News Yolo Group: Leading Africa’s crypto revolution

Albert Climent, Head of Africa at Yolo Group, discusses how innovative approaches and a crypto-first strategy is helping the operator lead the crypto entertainment revolution. Over the last few months, Sportsbet.io and Bitcasino have welcomed to the team a series of high profile global brand ambassadors from Africa, as we look to expand our footprint not only as the crypto …

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AllSported expands international portfolio via Racing Partnership deal

SBC News AllSported expands international portfolio via Racing Partnership deal

AllSported has signed an agreement with The Racing Partnership, expanding its holdings of international horse racing data rights.  The arrangement will see AllSported carry data for UK and South African horse racing content on its platform, distributed to licensed betting operators.  AllSported aims to improve engagement with customers via front end content, whilst also offering benefits to rights holders by …

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Synergy: making our mark in the sports betting industry

SBC News Synergy: making our mark in the sports betting industry

The people are really what makes a company successful and when it comes to customer service, a high level of engagement and in-depth knowledge of sports and betting can really help gambling operators engage and retain their customers. That’s according to Paul Swainson (pictured, right), Group Corporate Director of Durban-based contact centre Synergy. With more than 10 years of experience …

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BtoBet secures agreement with Ngnatat Sarl to power Cameroon’s Bet237

SBC News BtoBet secures agreement with Ngnatat Sarl to power Cameroon’s Bet237

BtoBet has strengthened its position in the African betting and gaming market, signing a supply agreement with Ngnatat Sarl Trading. The Aspire Global sports betting brand secured the deal with the African gaming group via the latter’s partner STM Gaming, delivering online and retail solutions to Ngnatat’s Bet237 operator. Provided services include both sportsbook and casino solutions, supporting Bet237’s commercial …

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Gamingtec: Stepping into the light to ‘conquer new markets’ in 2022

SBC News Gamingtec: Stepping into the light to ‘conquer new markets’ in 2022

Having streamlined its operations as a B2B business, Gamingtec is set to target emerging opportunities in a range of international markets.  This is according to the firm’s Sales Manager and Commercial Director, Denis Wittebrood and Andrei Beu respectively, who spoke to SBC Media at ICE London 2022 last month.  Commenting on the company’s objectives for the remainder of 2022, Wittebrood …

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