Best Football Innovation: Finalists

The Premiership title race is going down to the wire, but so too are the Betting on Football Awards (BFA). The nominations for the finalists have been counted and placed into a shortlist, it’s now your turn to tell us who will be badge kissing and doing a lap of honour at the Octoberfest pub on the 8 May.

To help you, Team SBC has written an overview of who has been nominated for the BEST FOOTBALL INNOVATION AWARD – sponsored by EveryMatrix, so get voting here and tell SBC who you think deserves to win!

• BETEGY Sports Predictions –  The BETEGY platform uses statistical analysis and market data insight to create accurate football betting predictions. Designed using an algorithm-driven service Betegy uses data and analysis to provide its customers with precise football predictions and better knowledge of the game.
• Betfair Cash Out – Betfair Cashout allows customers to lock in a profit or reduce exposure at the touch of a button without having to trade manually. Tool is available on all Betfair verticals – mobile, desktop and tablet
• Colossus Bets Pools – Colossus Bets’ aim is to revolutionise pools betting through two main USPs that mark it out greatly from incumbent pools operators. Those revolutionary USPs are: lottery-sized jackpots for sports betting including the world’s biggest bet, “The £10,000,000 Colossus”; and a “Fractional Cash-In” feature that allows players to bank profits by “selling” a percentage of a live ticket while keeping the remainder to shoot for a proportional jackpot.
• Digitonic Scratchcard – Rich Media scratchcard designed to engage customers to sports betting products. Digitonic uses its data knowledge to target players with optimised promotions and action led messaging. Digitonic Scratchcard has generated campaign acquisitions results as low as £15.00 for sports betting operators!
• Fresh 8 Betting Widgets – Next generation ad serving platform that dynamically generates widgets with live betting data based on the content a consumer is reading and their relationship with the gambling operator.
  It makes any content, apps and ads – betable.

Vote for your favourite

 

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